Link Building Explained

Link building is a very important part of website development and maintenance. As part of your basic website design, you may want to link your site to certain 'authority' or 'hub' sites, for your industry. Non-commercial, mainly informational sites such as , '.edu's, '.gov's, and '.org's are a good place to start. There is a two-fold reason for this - those links will help search engines to better index your site, and by associating your website with important sites, you will begin to gain pagerank.

Next, you may want to create reciprocal links with websites that are closely related to, but not in direct competition with your own. Many webmasters find building a seperate 'links' , or 'resources' page, is the best way to to start collecting reciprocal (two-way, three-way or more) links, and begin to build link popularity, without having links to other commercial websites on the same pages that you're trying to sell products and services from.

Finally, you may want to purchase one-way text ads or pre-sell pages on websites with high pagerank and link popularity, and that place well for your site's keywords and keyword phrases.

If you are serious about your website, there are several webmaster resources sites that we have found indispensible for the advancement and protection of professionalism and ethics in the information age. IWA-HWG (International Webmaster's Association - HTML Writer's Guild), a professional trade association, is the industry's recognized leader in providing educational and certification standards for Web professionals. IWA's accomplishments include the industry's first guidelines for ethical and professional standards, Web certification and education programs, specialized employment resources, and technical assistance to individuals and businesses.

SEO Chat website provides a more robust resource for search engine marketers and business owners than anyone else on the web. With search engine news and new optimization information published daily, SEO Chat is highly regarded, read, and linked to by people all over the internet. Also helping online businesses and entrepreneurs to get the most out of their websites, Dev Mechanic is the webmaster's toolbox. It brings together the best in marketing, promotion, web programming, and administration articles released anywhere. The purpose behind the Search Engine Roundtable is to report on the most interesting threads taking place at the SEM (Search Engine Marketing) forums. The mission of the webmaster resources site is to provide a single source for the reader to visit to locate the most interesting threads covered at the SEM forums.